What happens when the world's animation community gathers in one place? Inspiration sparks and new ideas take shape.
Last week, our team - Max Carrier Ragazzi, Lorenzo Marini and Alessia Garofalo - headed to MIFA Annecy for an intense week of meetings, conversations and fresh opportunities with animation professionals from all over the globe.
If there was one takeaway from the event, it was the incredible momentum of the Italian animation industry. Thanks to the massive Italian Pavilion organized by ITA - Italian Trade Agency Paris, 34 Italian companies stood together under one roof. It was a powerful showcase of how much our industry has grown and how strongly it is positioning itself on the international stage.
Annecy remains the ultimate place to take the pulse of our sector. Seeing so many talented creators, ambitious productions and innovative Italian studios united and ready to connect with global partners was both inspiring and a clear sign of our collective strength.
A huge thank you to everyone we met along the way. We came home with fresh ideas, valuable contacts and even more excitement for what comes next!
Global stories often begin in very local places. On June 14th, our founder Max Carrier Ragazzi joined a special talk about video games and animation at the FAB - Festival di Animazione in Brianza, in Bellusco (near Milan), right in the area we call home.
More than an industry talk, it became a reflection on a creative journey that began nearly 30 years ago, driven by the desire to build an original voice. From early inspirations to today, Maga has grown across animation, video games and music, guided by curiosity over convention. The audience was young, engaged and full of questions. A strong reminder that animation is a universal language, connecting generations and cultures.
A special thanks to Mauro Orsi for the thoughtful hosting and to everyone who joined us with curiosity and openness. Events like this remind us why staying connected to where we come from matters. Being rooted in the Brianza area, while developing projects for an international audience, is simply part of our identity.
We keep creating. From where we belong, to everywhere.
We’re back from First Playable with our inventory full of ideas. From June 10 to 12, we were in Florence for one of the key meeting points of the Italian game industry. Organized by IIDEA (Italian Interactive Digital Entertainment Association), the national trade body that represents and supports the video game industry in Italy, the event brings together developers, publishers and creatives from across the international scene.
Representing Maga Animation Studio, Max Carrier Ragazzi and Massimo Gentili spent three days moving between meetings and new connections. Days were all about focused business and exchanges; nights opened up to a more relaxed atmosphere, discovering great projects and celebrating the industry together. A highlight of the event was the Italian Video Game Awards, a moment that really captures the energy and growth of the Italian ecosystem and the people behind it.
A big thanks to IIDEA for making all of this happen and for continuing to support and grow the Italian game scene!
A big thank you to Ubisoft and Ubisoft Milan for trusting and involving our studio in the new Rayman!
We’re incredibly happy to be on board for Rayman Legends Retold, coming on October 1st, a reimagining of the beloved classic platformer developed by Ubisoft Montpellier and Ubisoft Milan. In this new adventure, Rayman, Globox, Barbara, Grand Minimus and Murphy set out on a journey to restore peace in the Glade of Dreams, as a shadowy villain spreads chaos across the realms.
Hoping you’re as excited as we are, we cannot wait to dive into the game even more and to discover the journey of our beloved heroes.
Watch the official reveal trailer on the Ubisoft YouTube channel!